A customer with limited technical resources has requested assistance in setting up a small email deployment that the customer will maintain long term. The email will display men’s shoes to males in the audience and women’s shoes to females in the audience. The sendable data extension contains a field with a value of Male or Female .

A customer with limited technical resources has requested assistance in setting up a small email deployment that the customer will maintain long term. The email will display men’s shoes to males in the audience and women’s shoes to females in the audience. The sendable data extension contains a field with a value of Male or Female .

Which method should a consultant recommended to ensure content is displayed properly within the email.
A . AMP script conditional against the Gender field
B . AMP script lookup Rows functions
C . A/B Test content type
D . Dynamic Content Wizard

View Answer

Answer: D