Why could this be the case?

Northern Trail Outfitters (NTO) rolled out a global SMS initiative three months ago, as their customers have shown great interest in receiving promotions via text. However, NTO was notified they are already at 75% utilization for their annual Super Messages.

Why could this be the case?
A . MobilePush was enabled by mistake, which consumes Super Messages when not in use.
B . Each email consumes five super messages when sending below a certain threshold.
C . The majority of NTO’s subscriber base is in the United States.
D . A multiplier is applied to each SMS message based on the destination country

View Answer

Answer: B