According to David, which THREE of the following are useful areas to include in an organisation's mission statement?

According to David, which THREE of the following are useful areas to include in an organisation’s mission statement?

Setting a mission is the first stage of the rational approach to strategy setting.

According to David, which THREE of the following are useful areas to include in an organisation’s mission statement?
A . Customers
B . Shareholders
C . Markets
D . Philosophy
E . Suppliers
F . Government

Answer: A,C,D