The use of all user data for business analytics would be in direct conflict with which of the following privacy principles?

ABC company is a large US based IT Company that provides a range of services to its clients. The company had developed a cloud based application providing end-to-end services for the medical industry.

The application had three modules for:

– Patients

– Hospitals and Doctors

– Insurance and Pharmaceutical companies

Each of the modules was designed to be integrated with others depending on user’s choice. For example, a patient could choose to share his/her medical history with his/her doctor (for medical advice) as well as insurance companies (for claims).

The application requires that all registered users of the application read and acknowledge the privacy policy. Additionally, users are required to identify the purpose for which they are providing any personal data in any of the modules. For example, a patient providing his/her medical history and current symptoms can select ‘Medical Advice’ as the purpose for the data being provided.

Few months ago, company launched new services in the applications namely, Business Analytics, Group Consultations, Insurance Policy purchase, and Medical Trials Management. The new services used all existing data collected over the years from users. The Company’s clients/users are based only in three geographical locations – United States, European Union and India. Additionally, to facilitate better performance of its application, the company established one datacenter each in US, Germany and India for its operations. Each of the datacenter provides the following: -US Datacenter – Storage of data for US based users only -Germany Datacenter – Storage of data for EU based users only -India Datacenter – Storage of data for India based users and alternate site for US and Germany Datacenters (used as part of global load balancing) -Services of a cloud service provider are leveraged in US as a Disaster Recovery (DR) site for Indian Datacenter

Recently, the company’s Application Support Desk has started receiving user complaints related to unsolicited communications.

These complaints have warranted a review of company’s privacy policies as well as practices.

The use of all user data for business analytics would be in direct conflict with which of the following privacy principles?
A . Access and Correction
B . Collection Limitation
C . Data Quality
D . Use Limitation

View Answer

Answer: D

Explanation:

Reference: http://oecdprivacy.org/#quality