Adobe AD0-E502 Adobe Advertising DSP Business Practitioner Professional Online Training
Adobe AD0-E502 Online Training
The questions for AD0-E502 were last updated at Mar 01,2025.
- Exam Code: AD0-E502
- Exam Name: Adobe Advertising DSP Business Practitioner Professional
- Certification Provider: Adobe
- Latest update: Mar 01,2025
Which metric would be least important when analyzing a brand awareness campaign?
- A . Impressions
- B . Clicks
- C . Reach
- D . Engagement rate
Which of the following is crucial when reading data within the platform to make campaign adjustments?
- A . Year-over-year trends
- B . Real-time data
- C . Historical benchmarks
- D . All of the above
When setting up Private Inventory for a campaign, which factors should be considered to ensure effectiveness?
- A . Negotiating exclusivity where possible
- B . Ensuring inventory relevance to the campaign’s target audience
- C . Selecting inventory based solely on cost
- D . Regularly updating creative assets
Given a scenario where a campaign shows inconsistent data across different platforms, what should be the first course of action?
- A . Discontinue use of the least accurate platform
- B . Standardize data measurement criteria across platforms
- C . Focus only on the platform showing the best performance
- D . Increase advertising spend to test data accuracy further
In managing integrations with in-platform solutions, what is crucial for maintaining data integrity?
- A . Regular updates to integration protocols
- B . Using outdated software versions
- C . Limiting data access to all users
- D . Avoiding regular audits
In evaluating the performance of a campaign, what metric indicates the cost effectiveness of the campaign targeting?
- A . Click-through rate
- B . Cost per click
- C . Cost per acquisition
- D . Impressions
When duplicating a campaign, which component is essential to edit for a different product line within the same company?
- A . The campaign’s name only
- B . The creative assets and messaging
- C . The original campaign’s end date
- D . The original budget allocation method
When creating a new campaign targeted at a niche audience, what is essential to ensure the effectiveness of the campaign setup?
- A . Applying broad targeting criteria to reach more people
- B . Using generic messaging to appeal to multiple audiences
- C . Developing highly customized ads specific to the niche audience
- D . Allocating a minimal budget to test the campaign
Which action is essential when a new software integration is causing slowdowns in campaign performance?
- A . Increasing the campaign’s budget to compensate
- B . Rolling back the integration to a previous stable version
- C . Ignoring the slowdown as part of the adaptation process
- D . Expanding the target audience to increase traffic
When setting up campaigns, which of these procedural concepts are crucial for ensuring that ads are correctly attached to placements?
- A . Using the same ads across all placements to save time
- B . Matching the ad content with the placement’s audience characteristics
- C . Reviewing placement performance data to guide ad attachment
- D . Attaching as many different ads as possible to each placement
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