The Crop company most likely uses a?

The Crop multinational company operates in over 7 countries in 3 continents. Their international strategy involves not aligning with any of the host countries, but operating the business across countries to gain efficiencies.

The Crop company most likely uses a?
A . International strategy.
B . Transnational strategy.
C . Global Strategy.
D . Multinational strategy.

View Answer

Answer: C

Explanation:

A global strategy is designed to increase efficiencies by enabling the firm to take advantage of specialization and locational advantages.

A firm using a global strategy sacrifices responsiveness to local requirements within each of its markets in favor of emphasizing efficiency. This strategy is the complete opposite of a multidomestic strategy. Some minor modifications to products and services may be made in various markets, but a global strategy stresses the need to gain economies of scale by offering essentially the same products or services in each market.

Microsoft, for example, offers the same software programs around the world but adjusts the programs (in production) to match local languages.