In order to diversify the risk, what would the developer do?

Adobe Journey Optimizer is being set up at an organization. The business is very concerned about retaining the company’s reputation on their websites. Some of the brands are responsible with

their email programs, but others are not.

In order to diversify the risk, what would the developer do?
A . Create a new DNS record for each website that the company wants to utilize for sending emails. Once these are set up, check to make sure that the domain hosting solution has generated the correct validation records to ensure it is functioning correctly
B. Create a DNS record to match each subdomain used by the company Make sure that the corresponding domain hosting solution has matching API Keys for authentication purposes.
C. Create separate subdomains for each website in the organization. For each subdomain, make sure that all the DNS records have beengenerated into their company’s domain hosting solution.

View Answer

Answer: C

Explanation:

To diversify the risk of damaging the company’s reputation on their websites, the developer should create separate subdomains for each website in the organization. For example, if the company’s main domain is example.com, they can create subdomains like newsletter.example.com, promo.example.com, or support.example.com for different websites or purposes. For each subdomain, the developer should make sure that all the DNS records have been generated into their company’s domain hosting solution. DNS records are used to configure the email delivery settings and authenticate the sender’s identity. The developer should create at least four types of DNS records for each subdomain: SPF, DKIM, DMARC, and PTR. Creating a new DNS record for each website is not enough, as it does not specify the type of record or the subdomain.

Creating a DNS record to match each subdomain is also not enough, as it does not specify the type of record or how to generate it. Matching API keys for authentication are not required for email delivery configuration.

References: https://experienceleague.adobe.com/docs/journey-optimizer/using/email-channel/email-delivery-conf